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August 29, 2013 – Boise, Idaho: Support our Troops® was privileged to refresh the four huge yellow ribbons that adorn the Capital building in Boise, Idaho. Said SOT's Chairman Martin C. Boire, "The yellow ribbons show the troops we all know they're there, we all care about them, and that our thoughts are with them every day. Just imagine being a military kid and seeing those ribbons and knowing that indeed people really do care about your parents." Because the ribbons are on the people's house, where the people meet and decide how to live, and the troops act to protect the people and our families, it was right and proper for the people themselves to refresh and maintain the yellow ribbons through funds aggregated and donated through SOT. When you ask a man or a women to step up to protect you, you in turn step up to look out for them and theirs. It is the most fundamental of all duties.
Read more: SupportOurTroops.Org Refreshes Four Huge Yellow Ribbons on Idaho State Capital Columns.
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AKRON, Ohio, May 23, 2013 - Goodyear Transforms NASCAR Tires for Memorial Day Race Weekend and Launches Charity Auction to Benefit Support Our Troops® Continuing its long history of supporting the men and women of the U.S. Armed Forces, The Goodyear Tire & Rubber Company, exclusive tire supplier of NASCAR™s three major national series, is waving the green flag on the fourth annual â'Goodyear Gives Back' charitable program benefitting the Support Our Troops® organization. To launch this year's program, Goodyear will again transform its race tires by replacing the 'Eagle'Â and 'Wrangler'Â sidewall design with desert camouflage lettering that reads 'Support Our Troops'Â on all NASCAR tires used during Memorial Day Weekend at Charlotte Motor Speedway.
The commemorative tires are one of a number of initiatives that are planned as part of this year’s program, which includes the launch of www.Goodyear.com/GivesBack, a charity auction featuring autographed NASCAR memorabilia and VIP experiences, along with at-track activities and multiple opportunities for racing fans to participate, all to benefit the Support Our Troops® organization. Memorial Day Weekend is a time for all of us to reflect on the incredible sacrifices soldiers and their families make every day to protect our freedom, said Gary Melliere, Goodyear™s general manager of sponsorships. Goodyear is proud to continue its longtime support of the military with this program, and we hope all NASCAR fans will join us in helping to raise funds for this great cause. Fans can personally get involved in this year's Goodyear Gives Back program by visiting www.Goodyear.com/GivesBack to bid on authentic Goodyear NASCAR tires autographed by the drivers who used them, as well as other unique items including VIP motorsports experiences and memorabilia, and rides on the iconic Goodyear Blimp.
Read more: GOODYEAR KICKS OFF 4th ANNUAL 'GIVES BACK™' CAMPAIGN
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National, November 25, 2012: The Goodyear Tire & Rubber Company is recognized by SupportOurTroops.Org for its support during the 2012 "Goodyear Gives Back" campaign—a fund-raising effort designed to generate awareness and support for members of the U.S. Armed Forces and their families. Over the course of this year's program, which ran through July and August, Goodyear raised more than $310,000 for Support Our Troops. "For the past three years, Goodyear has played an integral role in our efforts to raise awareness and has generated more than $700,000 in donations to help impact the lives of U.S. Armed Forces and their families," said Martin C. Boire, executive director of Support Our Troops®. "We appreciate all that Goodyear has done to show its support for our service men and women." Goodyear, the largest producer of military tires in the U.S., has a longstanding history with the U.S. Armed Forces, with more than 100 years of commitment to building innovative and reliable equipment to support and protect our troops. Goodyear's commitment extends beyond products and charitable donations; priding itself on hosting events at U.S. military bases throughout the year, hiring qualified veterans as part of its workforce, and bringing service men and women a chance to interact with race drivers and take rides on the Goodyear Blimp. As a further reflection of its decades of military support, The Goodyear Tire & Rubber Company has been recognized for its dedication to the men and women of the U.S. Armed Forces through its veteran hiring and support initiatives, and extensive fund-raising efforts.
Read more: Goodyear Gives Back Program Announces more than $310,000 Raised for Support Our Troops
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